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Appointment of Bassam Saeed as Chief Commercial Officer at ZG Developments as Part of West Cairo Expansion Plan

Written by: Ahmed Saad

A Strategic Appointment to Accelerate Expansion in West Cairo

As part of its ambitious plan to strengthen its presence in West Cairo, ZG Developments has officially announced the

appointment of Bassam Saeed as the company’s new Chief Commercial Officer (CCO).

This strategic move aligns with the company’s vision to enhance its commercial structure, attract

top-tier industry talent, and drive long-term competitiveness in the rapidly evolving Egyptian real estate market.

ZG Developments emphasized that this appointment represents a key step in preparing the company for a new

phase of growth that focuses on innovation, strategic planning, and maximizing value for clients and partners.

Over 18 Years of Progressive Experience in Real Estate Development

With more than 18 years of experience in the real estate development sector, Bassam Saeed brings

a distinguished track record in building high-impact sales strategies, managing commercial operations, and leading

high-performing teams across several major markets in the region.

His extensive background has played a pivotal role in the exceptional success of the organizations he

previously managed, contributing significantly to strengthening their positions in competitive market environments.

Leadership Roles Across Prominent Regional Developers

Throughout his career, Saeed has held multiple senior leadership roles within major companies, including:

SAMCO

MERCON

Nakhil Developments

In these roles, he oversaw the development and execution of bold sales strategies, led large sales teams,

and implemented commercial plans that enabled these companies to surpass annual targets and expand their market influence.

Comprehensive Expertise Beyond Traditional Sales Management

Saeed’s professional expertise extends beyond sales leadership to include:

Strategic planning and market analysis

Developing marketing and commercial budgets

Managing human resources and operational processes

Enhancing organizational efficiency and flexibility

Identifying and capitalizing on promising investment opportunities

Aligning commercial strategies with long-term company goals

This broad skillset enables him to design integrated commercial models that can respond effectively to market challenges and emerging opportunities across Egypt’s most dynamic real estate destinations.

Saeed: “A New Phase of Growth and Strategic Integration Begins”

Commenting on his appointment, Bassam Saeed, the newly appointed CCO of ZG Developments, expressed his

pride in joining the company at what he described as a critical moment. According to Saeed, this period marks the beginning

of an ambitious expansion plan focused on launching impactful projects in West Cairo.

He noted that he is currently working in full coordination with the sales, operations, and marketing departments to develop

new strategies aligned with the company’s integrated growth plan. His aim is to position ZG Developments as a leading

force within the Egyptian real estate market by strengthening the commercial system and elevating team performance.

Saeed also highlighted that all departments within the company are preparing for a new phase of robust commercial

strategies designed to reinforce ZG Developments’ market leadership and accelerate its expansion objectives.

ZG Developments Expresses Optimism for the New Phase

In an official statement, ZG Developments confirmed its confidence in the appointment of Bassam Saeed to lead

the commercial sector, noting that his extensive expertise will significantly contribute to implementing the company’s

expansion strategy.

The company added that Saeed’s leadership is expected to usher the commercial sector into a

new era of growth by developing innovative business frameworks that enhance ZG’s competitiveness

and strengthen its presence in the Egyptian real estate landscape.