Carizma Developments marks the launch of its Z55 project, a key part of its ambitious investment strategy in Egyptian market

Carizma launches its first project in Egypt
Carizma Developments has announced the launch of its first project in Egypt’s real estate market,
the Z55 project in New Cairo. The company is launching this project as part of a
promising investment plan totaling EGP 10bn over two year
Mohamed ElSaadany, founder and CEO of Carizma Developments, stated that
the project is a commercial development combining modern design with a smart strategic location
Z55: Modern design with a strategic location in New Cairo
He explained that the company sees a real gap in the design and management
of commercial spaces in the Egyptian market, noted that the company does not
merely build structures but aims to create an integrated experience that reflects
the user’s identity and pays attention to the finest details
ElSaadany added that the new project targets a diverse segment of
entrepreneurs, emerging brands, and large companies seeking spaces that reflect their ambitions
Huge EGP 10bn investment over two years
He pointed out that the company is focusing on building strong partnerships, delivering
smart services, and ensuring efficient management within the project, all of which align
with its core philosophy in real estate development
He disclosed that the company plans to invest over EGP 5bn in a range of commercial
projects in various locations including Fifth Settlement, Sheikh Zayed, and 6th of October.
The company aims to launch its first project for sale within six months, targeting a total
investment volume approaching EGP 10bn over two years
An integrated experience reflecting user identity
He explained that the company was founded in Dubai in 2003, initially specializing in
consulting and training. It later decided to move into real estate development
in the Egyptian market, especially given the competitive advantages of the Egyptian
real estate sector, including strong demand and promising opportunities for serious local and
foreign companies
The Z55 project launch celebration was enlivened by artist Tamer Hosny and
attended by a distinguished gathering of stars and artists, alongside sports
champions and prominent figures from the media and business sectors
The event truly embodied the project’s new slogan, “Zoning Attraction.” Additionally, it was
announced that a new branch of Adam’s Lounge, owned by Tamer Hosny, will open within
Z55 in the Fifth Settlement, building on the tremendous success of its Sheikh Zayed location