e& Egypt Partners with Salam Properties to Deliver Smart Tech Solutions for The Residence in New Cairo

e& Egypt has signed a strategic cooperation agreement with Salam Properties
to implement cutting-edge smart technology solutions for The Residence project
This partnership aligns with Salam Properties’ commitment to integrating advanced
communications and digital transformation technologies into its real estate developments
Strategic Partnership to Empower The Residence with Advanced Smart Technologies
The agreement was formalized by Ahmed Kassem, CEO and Vice Chairman of Salam Properties
and Mohamed El Roweiny, Head of Digital Solutions at e& Egypt, in the presence of senior
executives from both companies Under this collaboration, e& Egypt will lead the deployment
of the information and communications technology (ICT) infrastructure, high-speed data
transmission systems, and smart home solutions within The Residence

Creating a Smart, Sustainable Urban Community in New Cairo
Ahmed Kassem emphasized that the partnership marks a significant milestone toward
delivering a fully integrated smart residential project The services will include ultra-fast
communication networks, state-of-the-art technological infrastructure, and comprehensive
smart home systems, supporting Egypt’s national vision for smarter, more sustainable cities
Spanning approximately 12 feddans in the Lotus area of New Cairo, The Residence offers
a premium urban community built to the latest design and quality standards. The development
features a diverse range of residential units—from studios and one-to three-bedroom apartments
to luxurious penthouses—along with a clubhouse that provides additional lifestyle amenities
The project is scheduled for completion within three and a half years

e& Egypt’s Commitment to Digital Transformation in Real Estate
Mohamed El Roweiny highlighted e& Egypt’s dedication to advancing Egypt’s real
estate sector by providing innovative digital and smart infrastructure solutions
“Our partnership with Salam Properties on The Residence enables us to deliver an
integrated urban community powered by cutting-edge communications and smart
home technologies,” said El Roweiny. “Our digital solutions aim to enhance customer
value and promote the smart city concept across Egypt

Salam Properties Focuses on Quality and Future-Ready Developments
Dr Moataz Shalaby, Chief Commercial Officer at Salam Properties, stressed the
importance of collaborating with top-tier partners to ensure the highest standards
of quality and efficiency in project delivery He noted that the alliance with e& Egypt
enhances the investment value of The Residence and aligns with Salam Properties
vision to develop smart urban communities that meet evolving customer needs and
compete on both local and global scales








