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Mahmoud Sofrata Named Vice President of ICT Markets at Egypt’s ITIDA

Written by: Marwa Abu Zaher

Egypt’s Minister of Communications and Information Technology, Dr Amr Talaat

has officially appointed Eng Mahmoud Sofrata as the Vice President for ICT Markets

Development at the Information Technology Industry Development Agency (ITIDA)

The move reflects Egypt’s ongoing efforts to enhance its position as a leading global

hub for digital services and IT outsourcing

Over 25 Years of Global Experience in ICT and Digital Transformation

Eng Mahmoud Sofrata brings more than 25 years of leadership experience in business

development, strategic transformation, and digital innovation, having held senior roles

at major multinational corporations including Honeywell and Hewlett-Packard (HP)

His track record spans multiple regions—Middle East, Africa, Central Asia, Russia, and Turkey

and includes deep expertise in AI-powered solutions, green energy technologies, and technology

entrepreneurship

Driving Industrial Safety, Digital Innovation, and Market Localization

Prior to joining ITIDA, Sofrata served as Regional Director of Industrial Safety at Honeywell

International in Dubai, where he led strategic operations across several high-growth markets

Key accomplishments during his tenure include Launching IoT-enabled safety platforms for high

risk industries such as oil & gas and mining Leading a five-year growth strategy with measurable

sustained results Spearheading industrial localization initiatives, including local manufacturing

in UAE and Saudi Arabia

Championing Digital Transformation in Education and Enterprise Sectors

Sofrata also led major digital transformation initiatives, notably

The Digital Classrooms project

The Device-as-a-Service (DaaS) offering for enterprise clients

These programs helped advance digital infrastructure in both education and enterprise sectors

aligning with Egypt’s broader national strategy for digital inclusion and ICT development

Enabling Talent, Expanding Markets, and Promoting Gender Diversity

Throughout his career, Sofrata has been a strong advocate for local talent development and

leadership diversity, driving

The empowerment of local workforces in emerging markets

Greater representation of women in tech leadership roles

The expansion of IT markets in Africa, Saudi Arabia, and the UAE

Accelerating Egypt’s IT and Offshoring Growth at ITIDA

Since joining ITIDA in 2024 as Director of ICT Markets Development, Mahmoud Sofrata has

made significant contributions to accelerating Egypt’s IT and outsourcing sectors His efforts focused on

Building strategic partnerships with global IT firms

Launching market expansion initiatives to attract FDI

Positioning Egypt as a top destination for IT and BPO services

These achievements align with ITIDA’s mission to strengthen Egypt’s standing in the global digital

economy and create sustainable ICT jobs for future generations

Educational Background and Leadership Philosophy

Mahmoud Sofrata holds a Bachelor’s degree in Electronics and Communications Engineering from

Cairo University He is widely recognized for his talent development strategies, commitment to digital

skills empowerment, and his ability to build and lead high-performing teams across international markets

The appointment of Mahmoud Sofrata as Vice President for ICT Market Development at ITIDA marks a

strategic move by the Egyptian government to accelerate the growth of its ICT industry, attract global

investments, and reinforce Egypt’s role as a regional leader in digital transformation and innovation