Al-Habeeb Group and JKFacilities Partner to Launch Landmark Happiness Plaza in New Qena

In a landmark step toward advancing real estate development in Upper Egypt
Al-Habeeb Group has signed an exclusive strategic consulting contract with JKFacilities
a leading Egyptian firm in property management and mall operations This collaboration
marks a significant milestone in the lead-up to the launch of Happiness Plaza, a mixed-use
commercial complex located in New Qena The agreement was officially signed under the
leadership of General Abdul Rahim Manoufi, Chairman of Al-Habeeb Group, and Eng
Osama Alaa Albadry, Chairman of JKFacilities The consulting scope includes technical
administrative, marketing, and commercial services, setting the stage for the operational
readiness of the complex
Project Signing Ceremony: Leadership Teams Unite
The contract was formalized by
Mr. Ahmed Yahya Al-Noubi, Manager of Al-Habeeb Group
Mr. Saleh Abdul Rahim Manoufi, Manager of Al-Habeeb for Development and Investment
Eng Ahmed Mansour Abdul-Lah, Manager of Al-Habeeb Engineering and Contracting Company
Representing the strategic partner, the signing included
Mr. Tamer Shakir, Chairman of Joud Investments
Ms. Iysal Khalifa, Executive Director and Board Member of JKFacilities
Happiness Plaza A Multi-Use Urban Landmark in New Qena
Spanning 20,000 square meters at the main entrance of New Qena, Happiness Plaza
is designed to be the first fully integrated commercial, administrative, hotel, and entertainment
destination in the region With 80% of the construction already completed, the project is on
track for its official opening in December 2026
The complex stands out for its modern architectural design and multi-purpose spaces
offering a unique blend of medical facilities, entertainment venues, and retail outlets
It is expected to serve as a central hub for both residents and visitors to Qena
strengthening the region’s appeal as a commercial and tourism destination
Job Creation and Economic Impact for Upper Egypt
Al-Habeeb Group emphasized that this project aligns with its broader investment strategy
in Upper Egypt, which targets economic development and community growth through
diversified sectors The development of Happiness Plaza is projected to create numerous
direct and indirect employment opportunities, contributing to the region’s long-term sustainability
JKFacilities: Expanding Footprint in Egypt’s Commercial Property Sector
JKFacilities confirmed that the management and operational oversight of Happiness Plaza
further strengthens its portfolio of high-profile projects across Egypt With years of expertise
in managing malls and commercial centers, the company aims to position Happiness Plaza as a
landmark destination in Southern Egypt, combining operational excellence with innovative
investment solutionsThe partnership between Al-Habeeb Group and JKFacilities represents
a dynamic step toward redefining urban development in Upper Egypt With Happiness Plaza
set to become a cornerstone of New Qena’s commercial landscape, the project promises
to deliver both economic value and lifestyle enhancement for the region