Madinet Masr Partners with BUE to Offer Hands-On Training for BAEPS Students

Madinet Masr (EGX: MASR.CA), a leading name in real estate development in Egypt

has announced the signing of a strategic letter of cooperation with the Faculty

of Business Administration, Economics, and Political Science (BAEPS)

at the British University in Egypt (BUE). The agreement, signed on July 15, 2025

aims to empower students through applied learning, support youth talent development

and create a stronger link between academic education and labor market requirements

This collaboration is part of Madinet Masr’s long-term growth strategy focused

on community empowerment, sustainability, and forging academic-industry partnerships

that contribute to national development

Strategic Collaboration to Foster Applied Learning and Innovation

The agreement was officially signed by Eng. Abdallah Sallam, President

and CEO of Madinet Masr, and Prof. Hadia Fakhr El-Din, Dean of BAEPS

in the presence of senior executives from both sides and a distinguished group

of faculty members

This partnership introduces a robust framework for mutual cooperation

in areas such as experiential education, community engagement

and sustainable development. Through this framework, students will benefit

from practical exposure that enhances their job market readiness and helps

them develop the competencies needed to thrive in today’s fast-evolving economic landscape

Internships and Skills Development for BAEPS Students

As part of the agreement, Madinet Masr will offer hands-on internship opportunities

tailored to students of the Faculty of Business Administration, Economics

and Political Science (BAEPS) These internships are designed to provide

real-world experience in project coordination and business management

helping students build strong, career-relevant skillsets

In return, BAEPS will invite experts from Madinet Masr to deliver guest lectures

and interactive workshops, facilitating meaningful knowledge transfer

between the academic and professional realms

Research Collaboration and Academic Enrichment

Beyond student training, the partnership will foster joint research projects

the development of detailed business case studies, and the publication of academic

papers that contribute to knowledge in business management, entrepreneurship

and sustainable development. These initiatives aim to address real-world challenges

and advance both academic and professional fields

Leadership Perspectives on the Partnership

Eng Abdallah Sallam, CEO of Madinet Masr, stated

“We are proud to expand our partnerships with academia, especially with a prestigious

institution like BUE. Education is not just a means to employment—it is a driver for

a sustainable, knowledge-based economy. This collaboration with BAEPS is a step

forward in preparing youth for the future and contributing to Egypt’s national development

goals Prof Hadia Fakhr El-Din, Dean of BAEPS, emphasized

“This partnership strengthens the connection between academia and industry

Our mission at BAEPS is to empower students through applied learning and equip

them with market-driven skills. Together with Madinet Masr, we are paving the way

for a more connected and future-oriented educational ecosystem

Adding to that, Prof. Amany Khodair, Vice Dean for Enterprise and Community Service

remarked This strategic cooperation aligns perfectly with our mission to drive community

engagement and enterprise development through meaningful partnerships

Empowering Young Talent and Driving National Progress

Maryam Ayad, Vice President of People and Culture at Madinet Masr, commented

Investing in young talent through internships and practical learning is central to our vision

This partnership with BUE enables us to bridge the gap between academic training

and market needs, building a generation of qualified professionals who will add real value

to Egypt’s economy and drive the growth of the real estate sector

A Model for Sustainable Collaboration Between Academia and Industry

This partnership reflects Madinet Masr’s continued leadership in Egypt’s real estate

sector and its strong commitment to community development through knowledge

sharing and innovation. It also highlights the company’s ambition to shape a sustainable

future by investing in human capital and nurturing a culture of collaboration between

the private sector and academic institutions

As Egypt moves forward with its national development goals, such partnerships serve

as powerful models for how higher education and industry leaders can unite to prepare

youth, empower communities, and create long-term, positive social and economic impact

By collaborating with the British University in Egypt, Madinet Masr reinforces its position

as a leader in Egypt’s real estate sector and an active contributor to national development

This partnership marks a significant step toward closing the gap between education and

employment, offering students the practical skills and industry exposure needed

to succeed in the modern job market