Sakan Developments Partners with AEMP to Showcase “PARK U” Project in Shorouk City with EGP 4.8 Billion Investment
Strategic partnership aims to deliver high-quality documentary and promotional content highlighting the unique features of PARK U
Sakan Developments has officially announced a strategic partnership with AEMP (AE Media Production) to produce documentary and promotional content for its latest landmark project, “PARK U,” located in Shorouk City. The project represents a major investment of EGP 4.8 billion and is set to become a key addition to Egypt’s real estate landscape.
AEMP to Lead Visual Content Creation for PARK U
Dr. Abdel Rahman Essam, CEO of AEMP, expressed his enthusiasm about the collaboration, stating that this partnership builds upon AEMP’s growing track record of working with leading real estate developers in Egypt. “In a short period, AEMP has gained the trust of major real estate companies committed to delivering excellence across all project details,” he noted.
As part of the agreement, AEMP will produce high-quality visual content that highlights PARK U’s prime location, innovative design, and state-of-the-art infrastructure. The content will also document the project’s development journey, ensuring that it reflects the ambition and scale of Sakan Developments.
“We are proud to collaborate with Sakan Developments on this ambitious project,” Dr. Essam added. “Our mission is to transform real estate projects from mere designs on paper into captivating stories that resonate with clients and the wider community.”
AEMP Rebrands to Align with Expansion Strategy
Dr. Essam also revealed that AE Media Production has officially rebranded as AEMP as part of the company’s broader development and expansion strategy for the coming period.
Sakan Developments: Visual Storytelling is Key to Client Engagement
Eng. Walid Khattab, Chairman of Sakan Developments, emphasized that selecting AEMP as a partner reflects the company’s commitment to turning its vision and designs into a tangible, engaging experience for prospective clients.
“Creating compelling documentary and promotional content requires a partner who understands the significance of this step and its role in conveying the project’s unique value to the target market,” he explained.
Khattab expressed confidence that this collaboration would play a crucial role in enhancing PARK U’s visibility and appeal to potential clients, especially given the project’s competitive advantages.
PARK U: A New Commercial Landmark in Shorouk City
PARK U spans an area of 15,000 square meters in a prime location in Shorouk City. The project is a commercial and administrative complex comprising four separate buildings, all connected by an innovative “Sky Bridge.”
Khattab highlighted that PARK U is designed to bring a global dimension to Shorouk City through the world-class brands expected to occupy the development. Discussions are also underway to potentially include a hotel component within the project.
“The decision to partner with a distinguished name like AEMP was essential to showcase all the project’s exceptional features through high-quality visual storytelling that meets international standards,” Khattab concluded.
